Friday, March 2, 2012

Reach your prospects

We are an integrated social communications group that is focused on connecting businesses to their prospects and getting the prospects to respond. That’s as simple as, getting your target audience to buy your product or service.

Wow, so what in the world does this mean to you the business owner or marketing executive?

You have a product or service. There are people out there that are buying those same kinds of products. You want those people to buy those products from you. To do this, you need to create the right kind of message that will tell those people about your products. That way they will know you and buy from you. Very easy, almost.

This all got started when businesses saw that the consumers wanted choices and developed products or services for the consumer to buy. But, in today commercial consumer marketing world this process has become very complicated and there are a tremendous amount of choices of where you can place your message.

The message delivery systems or advertising media has changed over the last 300 years. It started with postings the message on the town square, to newspapers, to radio, on to outdoor boards, little signs along Route 66 (remember Burma-Shave in the 50’s), movies and then to the TV. Now what?

The internet, the web, emails, Facebook, You Tube, cell phones, iTables, pushing/pulling. And all you want is for the right someone to get your message and buy your produce.

So, here are the latest numbers of people that are on Facebook. Your customers and prospects are here, and we can help you reach them.
By the numbers
If Facebook were a county it would be the 3rd largest in the world.
845,000,000 registered users on Facebook
483,000,000 daily users on Facebook
425,000,000 users access through mobile device
245,050,000 users are located inside the U.S.
346,450,000 users login everyday
329,550,000 users follow a brand
168,070,500 of brand followers will purchase that specific brand (those are your prospects)

346,450,000 users are ages 25 to 54 year old
236,600,000 users have incomes between 51K to 75K
185,900,000 users are college grads

101,400,000 users update their status everyday















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